Think about the structure and contour of your eyes and what imperfections you'd like to correct. For example, a prominent brow bone can be taken away by shading. Apply light shades to highlight and dark to disguise, then add colour to your eyelids.

You should bear your complexion in mind when buying eye shadow. Most women forget about their skin tone, but a blue powder can look mauve over pinkie skin or greenish if you have yellow tones. Donut test shades on the back of your hand as the colour is different from your eyelids. You can only get the palate shade by blanking out the lid area with a pale opaque foundation.

Always start by shaping the eye with pencil before applying eye shadow – if you make a mistake its easier to correct. Then use lighter tones on the inside lid near the nose and on the outer brow bone. Darker shades should lift the shape at the outside corner of the lids to make eyes look younger. Lastly, for people who cant carry off coloured eyelashes, a black coat of mascara followed by another shade like blue or purple gives a hint of colour.

Blue mascara at the tips of lashes makes eyes look bigger. Define fine or pale eyebrows with a little mascara, then lightly touch them with hairspray to keep them in place. And doting highlighter at the inner corner of the eyes makes them look brighter.
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